Zelenskyy transformed from inexperienced president to symbol of resistance, rarely seen outside military fatigues
Zelenskyy's global standing skyrocketed while domestic support slightly declined due to war fatigue
Putin's global reputation deteriorated to pariah status while domestic support maintained through state control
Both leaders have experienced personal isolation and emotional toll from the prolonged conflict
📖 Full Retelling
Throughout the 1,460 days of the Ukraine war, Ukrainian President Volodymyr Zelenskyy and Russian President Vladimir Putin have undergone significant transformations as the conflict enters its fifth year, with Sky News examining how the prolonged warfare has reshaped both leaders' domestic and international standing, personal lives, and leadership approaches. Zelenskyy has experienced one of the most dramatic image transformations of any contemporary leader, evolving from a relatively inexperienced president often seen in suits to a central symbol of resistance who rarely appears in anything other than military fatigues. His decision to remain in Kyiv during the initial invasion became iconic, with his reported response 'The fight is here; I need ammunition, not a ride' to US officials as Russian forces approached the capital. Domestically, Zelenskyy initially enjoyed an approval surge as Ukrainians rallied behind their leader, though recent economic strain and political controversies have seen his ratings slightly decline, though he maintains broad support. Internationally, however, his standing has skyrocketed, with him becoming not just Ukraine's leader but the face of its diplomatic effort, framing the war as a struggle between democracy and authoritarianism to sustain foreign support. Personally, the war has taken a toll on Zelenskyy and his family, with his wife noting he has become more emotionally sensitive to family matters, appreciating simple communications with his children more than before the conflict. Conversely, Russian President Vladimir Putin, who initially expected Ukraine to capitulate within days, has seen his global standing deteriorate to pariah status as the war has prolonged. Domestically, his popularity has been sustained through state-controlled messaging, repression of dissent, and wartime patriotic mobilization, despite economic strain and military setbacks. His approval ratings initially rose sharply after the invasion began, reaching some of the highest figures in years, though independent assessment of true public opinion remains difficult given Russia's censorship and media control. Internationally, Putin has become increasingly isolated, with Western governments severing ties entirely and Russia's diplomatic circle narrowing to include primarily China, North Korea, and a few other allies. Notably, the return of Donald Trump to the US presidency has brought a shift in relations between the two powers, with several phone calls and a face-to-face meeting in Alaska suggesting a desire to redefine their relationship. Personally, Putin has acknowledged the war has changed him, stating he 'jokes less' and 'almost stop laughing' since the conflict began, and appears to have become more physically and socially isolated, with reduced foreign travel and fewer spontaneous public interactions compared to pre-war years.
🏷️ Themes
Leadership transformation, International diplomacy, Personal impact of war
The following is a list of major conflicts fought by Ukraine, by Ukrainian people or by regular armies during periods when independent states existed on the modern territory of Ukraine, from the Kievan Rus' times to the present day. It also includes wars fought outside Ukraine by Ukrainian military....
Volodymyr Oleksandrovych Zelenskyy (born 25 January 1978) is a Ukrainian politician and former entertainer who has served as the sixth president of Ukraine since 2019. He took office five years after the start of the Russo-Ukrainian War with Russia's annexation of Crimea and invasion of the Donbas, ...
Quality of an individual or group influencing or guiding others
Leadership, is defined as the ability of an individual, group, or organization to influence, or guide other individuals, teams, or organizations.
"Leadership" is a contested term. Specialist literature debates various viewpoints on the concept, sometimes contrasting Eastern and Western approaches to...
Vladimir Vladimirovich Putin (born 7 October 1952) is a Russian politician and former intelligence officer who has served as President of Russia since 2012, having previously served from 2000 to 2008. Putin also served as Prime Minister of Russia from 1999 to 2000 and again from 2008 to 2012. He has...
How have four years of war changed Volodymyr Zelenskyy and Vladimir Putin? Much has changed for the leaders of Ukraine and Russia in the past four years - at home, abroad and in their personal lives. Mark Wyatt Live news reporter @markgwyatt Monday 23 February 2026 04:37, UK Why you can trust Sky News Throughout 1,460 days of the Ukraine war, two figures have remained central. The decisions made by Ukraine's Volodymyr Zelenskyy and Russia's Vladimir Putin , their leadership styles, and their standing on the international stage have shaped a conflict soon entering its fifth year. But how have the war's two central figures changed in the past four years? Sky News has explored each leader's domestic and global image, as well as how the conflict has shaped them personally, in this piece. Follow live updates of the Ukraine war Volodymyr Zelenskyy Mr Zelenskyy has undergone one of the most dramatic image transformations of any contemporary leader in the past four years, going from a relatively inexperienced president to a central symbol of resistance and democratic defiance. While his background in acting made his rise to Ukraine ’s highest office an unlikely one, Mr Zelenskyy fit the presidential mould in his early years, at least in appearance. Often seen clean-shaven and suited, images of Ukraine's leader from before the full-scale Russian invasion in 2022 now make him appear boyish compared to the hardened wartime leader of 2026. Mr Zelenskyy is now rarely spotted in anything other than military fatigues, something that famously irked Donald Trump when he hosted the Ukrainian president for a disastrous meeting at the White House last year. Zelenskyy at home Domestically, the 2022 invasion saw Mr Zelenskyy experience an initial surge in approval and trust as Ukrainians rallied behind their leader. His decision to stay in Kyiv and lead from the capital, even after offers to evacuate for his own safety, became symbolic of Ukrainian resistance, enhancing his credibility a...