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Everyone Will Be Donning Apricot Cheeks This Spring
| USA | culture | ✓ Verified - newbeauty.com

Everyone Will Be Donning Apricot Cheeks This Spring

#apricot blush #spring makeup #beauty trend #natural glow #makeup products

📌 Key Takeaways

  • Apricot blush is predicted to be a major makeup trend for spring.
  • The trend focuses on achieving a natural, sun-kissed glow.
  • It is suitable for various skin tones and makeup styles.
  • Beauty influencers and brands are promoting apricot-toned products.
Searches are way up.

🏷️ Themes

Beauty Trends, Seasonal Fashion

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Deep Analysis

Why It Matters

This news matters because it signals upcoming fashion and beauty trends that influence consumer spending, retail strategies, and personal style choices. It affects makeup brands, retailers, beauty influencers, and consumers who follow seasonal trends. The promotion of specific color trends like apricot cheeks drives product development and marketing campaigns across the beauty industry.

Context & Background

  • Seasonal color trends in makeup have been influential since at least the 1980s when fashion magazines began dictating 'colors of the season'
  • Apricot and peach tones have cyclically returned to popularity every 5-7 years in makeup trends
  • Spring makeup trends typically emphasize fresh, warm tones as a transition from winter's deeper colors
  • Social media platforms like Instagram and TikTok have accelerated trend cycles in recent years

What Happens Next

Beauty brands will launch apricot-toned blush and cheek products throughout February and March 2024. Makeup tutorials focusing on apricot cheek techniques will proliferate on social media platforms. Retail displays will feature apricot color stories prominently through April and May.

Frequently Asked Questions

What skin tones does apricot blush work best on?

Apricot blush typically complements warm and olive skin tones most effectively, but sheer formulations can work across various skin types. Makeup artists recommend testing different apricot shades to find the right intensity for individual complexion.

How is this trend different from previous peach makeup trends?

The 2024 apricot trend emphasizes more muted, sophisticated tones compared to brighter peach trends of the past. Current formulations focus on buildable, natural-looking finishes rather than opaque pigmentation.

Which makeup brands are already promoting apricot cheek products?

Major brands like Rare Beauty, Fenty Beauty, and Charlotte Tilbury have previewed apricot-toned blushes for spring 2024. Drugstore brands like Maybelline and L'Oréal typically follow with affordable versions within 4-6 weeks.

How long will this trend likely last?

Seasonal color trends typically maintain peak popularity for 3-4 months before evolving into summer variations. The apricot cheek trend will likely transition into coral and bronze tones by late summer 2024.

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Original Source
Everyone Will Be Donning Apricot Cheeks This Spring Searches are way up. Leiana Foye Published: Mar 16, 2026 We may earn commission from links on this page. Each product featured has been vetted and chosen by our editors. Courtesy of MERIT Beauty According to Fresha , a leading beauty and wellness booking platform, spring makeup trends are already out in full force. “Spring 2026 will see a wide variety of makeup trends, and as this time of year represents a ‘fresh start’ as nature awakens from the long winter, I believe it’s a great time to try something new,” says Fresha beauty expert Annabelle Taurua. One trend I spotted in the top 10 of spring’s biggest makeup trends so far is apricot blush—search data shows interest in the term is up nearly 50 percent from last year. The pale peachy-orange hue creates a pop of color in an instant, imparting a healthy, natural flush that looks like cheeks are constantly sun-kissed. Whether yellow- or pink-toned, apricot blush is inviting and romantic on all skin tones and can be worn as subtle or as bold as you wish. Below, we’re sharing our favorite apricot blushes for spring. 1 / 13 Gucci Luminous Matte Powder Blush in Tender Apricot ($49) Gucci’s first foray into blush was “made for pure creative expression,” says the brand. The designer’s pressed powder is made with hyaluronic acid, shea butter and black rose oil for a healthy dose of hydration and antioxidants with each swipe. Tender Apricot is a soft, pale-orange shade that imparts the most natural-looking glow. BUY NOW – $49 2 / 13 MERIT Beauty Flush Balm in Lusitano ($30) This vitamin E–rich cheek tint imparts a dewy, sheer flush that builds seamlessly with no patchiness. Lusitano, a soft peach, is a newer addition to the collection; if you’re looking for something a little more neutral, Terracotta , a warm crème, also works as an apricot-toned hue. BUY ON MERIT – $30 BUY ON SEPHORA – $30 3 / 13 Rare Beauty Soft Pinch Liquid Blush in Virtue ($25) You only need the tiniest...
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