Gary Borman, veteran artist manager, has retired after 50 years in the business
Borman is shutting down his namesake company, Borman Entertainment
Keith Urban, Borman's client for 25 years, will be moving to a new management firm
Borman Entertainment represented numerous high-profile artists throughout its history
📖 Full Retelling
Veteran artist manager Gary Borman announced his retirement on Sunday, February 22, 2026, and will be closing his namesake company after 50 years in the entertainment industry, prompting his long-time client Keith Urban to seek new management representation. According to a representative speaking to Variety, Urban will be transitioning to a new firm, though no official announcement regarding his new management has been made at this time. The news of Borman's retirement and company closure was first reported by the New York Post, marking the end of an era in artist management. Over its five-decade span, Borman Entertainment built an impressive roster of talent, working closely with renowned artists such as the Yellowjackets, the Bee Gees, James Taylor, the Violent Femmes, Dwight Yoakam, and Faith Hill. Additionally, through a partnership with Steve Moir, the company also represented legendary acts like the Rolling Stones and Natalie Cole, cementing its significant impact on the music industry. Urban expressed his gratitude for Borman's guidance and mentorship throughout their 25-year professional relationship, acknowledging the profound influence Borman had on his career in a statement where he remarked, 'I'll forever be grateful.'
🏷️ Themes
Retirement, Music Industry, Artist Management, Career Transition
Point where a person ceases employment permanently
Retirement is the withdrawal from one's position or occupation or from one's active working life. A person may also semi-retire by reducing work hours or workload.
Many people choose to retire when they are elderly or incapable of doing their job for health reasons.
Keith Lionel Urban (né Urbahn; 26 October 1967) is an Australian and American country singer, songwriter and guitarist. Recognised with four Grammy Awards, he has also received 15 Academy of Country Music Awards, including the Jim Reeves International Award, 13 CMA Awards, and six ARIA Music Awards....
Feb 22, 2026 2:28pm PT Keith Urban Manager Gary Borman Retires After 50 Years in Business; ‘I’ll Forever Be Grateful,’ Country Star Says By Jem Aswad Plus Icon Jem Aswad Executive Editor, Music jemaswad Latest Jesse Malin’s ‘Silver Manhattan’ Off-Broadway Show Tells the Story of His Comeback From a Devastating Stroke, Framed as a Love Letter to New York and Rock and Roll: Theater Review 2 days ago Gregg Allman Documentary, ‘Music of My Soul,’ Acquired by Subtext in Association With Rolling Stone Films 2 days ago Universal and Virgin Music Complete $775 Million Acquisition of Downtown 2 days ago See All Veteran artist manager Gary Borman has retired, he announced on Sunday, and will be shuttering the doors of his namesake company 50 years after its inception. His client of 25 years, Keith Urban , will be moving to a new firm although a rep tells Variety there is no announcement to be made yet. The news was first reported by the New York Post . Over the years Borman Entertainment has worked closely with such artists as the Yellowjackets, the Bee Gees, James Taylor, the Violent Femmes, Dwight Yoakam, Faith Hill and along with Steve Moir, the Rolling Stones and Natalie Cole. Popular on Variety Related Stories 'The Odyssey' Gets First Rave Reaction From Christoper Nolan's 'Dark Knight' Co-Writer and Brother Jonathan: 'An Incredible Achievement'
