Lionsgate Promotes Laurel Pecchia, Expands Corp Comms Role

Lionsgate has promoted veteran communications executive Laurel Pecchia to an expanded corporate communications role at the company's Santa Monica headquarters, effective immediately, as the studio aims to better coordinate messaging across its film and television divisions. In this newly structured position, Pecchia will oversee strategic communications for Lionsgate's upcoming film and television slates, manage the promotion of its extensive content library for sales and licensing, and lead broader corporate communications efforts. This promotion represents a strategic consolidation of Lionsgate's communications functions under a single executive. Pecchia, who has been with Lionsgate for several years, will now serve as the central point of contact for press and public relations activities spanning both the motion picture and television groups. Her mandate includes crafting unified narratives for major releases, managing media relations for high-profile projects, and enhancing the visibility of Lionsgate's vast library of intellectual property in the global marketplace. The move comes as Lionsgate prepares for a busy pipeline of content and seeks to maximize the value of its existing assets. By aligning film and television communications under Pecchia's leadership, the studio aims to create more cohesive branding and marketing campaigns. This internal promotion reflects confidence in Pecchia's institutional knowledge and her ability to navigate the evolving media landscape, where integrated storytelling across platforms has become increasingly important for entertainment companies.