Oura acquires Doublepoint, a startup that specializes in gesture recognition technology

Oura announced on Thursday that it has acquired Doublepoint , a startup that specializes in technology that enables users to control wearables through simple, natural movements using a combination of artificial intelligence and biometric data. The financial terms of the deal were not disclosed. The move paves the way for the company to incorporate these controls into its smart rings. “Doublepoint’s tech helps devices understand small hand movements, so interactions feel faster and more natural across different interfaces,” Oura wrote in a press release . “When layered on top of Oura’s continuous sensing and insights, it enables the creation of new kinds of quiet, helpful features that work in the background and make everyday life a little easier.” The company believes its next phase of wearable AI will be powered by a combination of voice and gestures, and that its acquisition of Doublepoint will accelerate its vision to power more ambient AI experiences. The acquisition follows a successful year for Oura and the smart ring market as a whole. The company was most recently valued at approximately $11 billion last fall. Oura has sold 5.5 million rings to date, a notable increase from the 2.5 million reported in June 2024. The company forecasts sales to exceed $1.5 billion in 2026. The smart ring market itself saw shipments jump nearly 51% in 2025, according to market researcher IDC, with Oura leading the category, as reported by Bloomberg . Oura says it’s gaining a team of AI architects and builders from Helsinki‑based Doublepoint, including its four founders, noting that they will be central to designing and shipping AI experiences that will define the wearables company’s future. “As we continue to build the next era of Oura, strategic acquisitions play a key role in accelerating our growth and expanding what our devices and platform can do,” said Oura CEO Tom Hale in the press release. “Welcoming the Doublepoint team into Oura strengthens our bench with world-class ...