WhatsApp tests ‘Plus’ subscription that adds stickers and more for a few bucks a month
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WhatsApp Plus subscribers will get access to premium sticker packs. | Image: WABetaInfo
WhatsApp users are getting some new customization features - for a price. According to WABetaInfo , Meta is rolling out a WhatsApp Plus subscription to "a limited number of users," offering several cosmetic and quality of life perks, including exclusive stickers, different app themes, custom app icons, premium ringtones, the ability to pin up to 20 chats, and the ability to apply custom settings in bulk to lists of chats.
A screenshot from WABetaInfo shows the subscription's monthly price as €2.49, or just under $3, similar to Snapchat Plus , which costs $3.99 per month and includes similar perks. WhatsApp Plus is currently only supported in …
Read the full story at The Verge.
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Deep Analysis
Why It Matters
This news highlights WhatsApp's strategy to monetize its user base through premium subscriptions, offering enhanced features and cosmetic perks for a recurring fee.
Context & Background
- WhatsApp is introducing a 'WhatsApp Plus' subscription service to offer users exclusive digital customization options.
- The subscription provides various perks including premium sticker packs, custom app icons, ringtones, and organizational tools like pinning chats.
- The pricing structure suggests a competitive offering, priced at around 2.49 euros or just under $3 per month.
What Happens Next
The immediate future involves the rollout of these features to existing users, allowing them to leverage premium sticker packs and customization options for a monthly fee.
Frequently Asked Questions
What is the main benefit of the WhatsApp Plus subscription?
The primary benefits include access to premium sticker packs, different app themes, custom app icons, premium ringtones, and organizational features.
How does the WhatsApp Plus subscription compare in terms of cost?
It is priced at 2.49 euros or just under $3 per month, similar to the Snapchat Plus option.
Original Source
WhatsApp Plus subscribers will get access to premium sticker packs. | Image: WABetaInfo
WhatsApp users are getting some new customization features - for a price. According to WABetaInfo , Meta is rolling out a WhatsApp Plus subscription to "a limited number of users," offering several cosmetic and quality of life perks, including exclusive stickers, different app themes, custom app icons, premium ringtones, the ability to pin up to 20 chats, and the ability to apply custom settings in bulk to lists of chats.
A screenshot from WABetaInfo shows the subscription's monthly price as €2.49, or just under $3, similar to Snapchat Plus , which costs $3.99 per month and includes similar perks. WhatsApp Plus is currently only supported in …
Read the full story at The Verge.
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