Jennifer Sey reveals alleged communication with Sophie Cunningham amid recruitment pitch for XX-XY Athletics

Jennifer Sey is ready to make Sophie Cunningham the face of XX-XY Athletics — and says she would "give my right arm" to convince the WNBA star to leave Adidas for her brand.Sey, the founder and CEO of the pro-women’s sportswear brand, told Fox News Digital she has wanted to sign Cunningham since the Indiana Fever star privately praised XX-XY Athletics’s viral "Dear Nike" campaign in 2024."She’s the perfect person for us," Sey said. "We have wanted to work with her for such a long time."WHITE HOUSE DEFENDS WNBA STAR SOPHIE CUNNINGHAM AFTER SHE SPEAKS OUT IN SUPPORT OF PROTECTING WOMEN'S SPORTS"It’s not just that she’s a fantastic athlete and she’s a currently competing professional athlete," she added.
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Jennifer Sey is ready to make Sophie Cunningham the face of XX-XY Athletics — and says she would "give my right arm" to convince the WNBA star to leave Adidas for her brand.Sey, the founder and CEO of the pro-women’s sportswear brand, told Fox News Digital she has wanted to sign Cunningham since the Indiana Fever star privately praised XX-XY Athletics’s viral "Dear Nike" campaign in 2024."She’s the perfect person for us," Sey said. "We have wanted to work with her for such a long time."WHITE HOUSE DEFENDS WNBA STAR SOPHIE CUNNINGHAM AFTER SHE SPEAKS OUT IN SUPPORT OF PROTECTING WOMEN'S SPORTS"It’s not just that she’s a fantastic athlete and she’s a currently competing professional athlete," she added. "She’s just got such an incredible personality. She’s fun and she’s funny and she’s tough and she says what she thinks, and that’s what we’re all about."Sey revealed that she first opened communication with Cunningham after XX-XY Athletics released its "Dear Nike" in October 2024.
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- What's the story?
- Jennifer Sey is ready to make Sophie Cunningham the face of XX-XY Athletics — and says she would "give my right arm" to convince the WNBA star to leave Adidas for her brand.Sey, the founder and CEO of the pro-women’s sportswear brand, told Fox News Digital she has wanted to sign Cunningham since the Indiana Fever star privately praised XX-XY Athletics’s viral "Dear Nike" campaign in 2024."She’s the perfect person for us," Sey said. "We have wanted to work with her for such a long time."WHITE HOUSE DEFENDS WNBA STAR SOPHIE CUNNINGHAM AFTER SHE SPEAKS OUT IN SUPPORT OF PROTECTING WOMEN'S SPORTS"It’s not just that she’s a fantastic athlete and she’s a currently competing professional athlete," she added.
- How widely is it covered?
- 1 outlet, average source rating 6.0/10.
- When was it last updated?
- 14m ago.
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Jennifer Sey reveals alleged communication with Sophie Cunningham amid recruitment pitch for XX-XY Athletics
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