Netflix says around 300 titles used generative AI
Netflix says roughly 300 titles on its platform used generative AI, most of which occurred in post-production. The streaming service revealed the news in its second-quarter earnings report released on Thursday, saying it's "increasingly leveraging these tools to deliver higher quality output more quickly and at a lower cost." It also provided some examples of titles that used AI, including Glory, Brasil 70: A Saga do Tri, and The American Experiment.
Reported by 1 outlet — The Verge. See all sources ↓
Netflix says roughly 300 titles on its platform used generative AI, most of which occurred in post-production. The streaming service revealed the news in its second-quarter earnings report released on Thursday, saying it's "increasingly leveraging these tools to deliver higher quality output more quickly and at a lower cost." It also provided some examples of titles that used AI, including Glory, Brasil 70: A Saga do Tri, and The American Experiment. These films used the technology to "create highly complex sequences," including "enhanced crowds, historical battle sequences, and worldbuilding establishing shots." Netflix co-CEO Ted Sarandos … Read the full story at The Verge.
Read the full report at The Verge ↗
Why it matters
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- What's the story?
- Netflix says roughly 300 titles on its platform used generative AI, most of which occurred in post-production. The streaming service revealed the news in its second-quarter earnings report released on Thursday, saying it's "increasingly leveraging these tools to deliver higher quality output more quickly and at a lower cost." It also provided some examples of titles that used AI, including Glory, Brasil 70: A Saga do Tri, and The American Experiment.
- How widely is it covered?
- 1 outlet, average source rating 6.0/10.
- When was it last updated?
- 16m ago.
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Netflix says around 300 titles used generative AI
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