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Sports marketing
🌐 Entity

Sports marketing

Marketing strategy for sporting products

πŸ“Š Rating

1 news mentions Β· πŸ‘ 0 likes Β· πŸ‘Ž 0 dislikes

πŸ“Œ Topics

  • International Expansion (1)
  • Sports Marketing (1)
  • NFL Globalization (1)

🏷️ Keywords

San Francisco 49ers (1) Β· Mexico City (1) Β· NFL International Games (1) Β· Estadio Banorte (1) Β· Australia Trip (1) Β· Sports Marketing (1) Β· Global NFL (1) Β· Regular Season (1)

πŸ“– Key Information

Sports marketing as a concept has established itself as a branch of marketing over the past few decades; however, a generally accepted definition does not exist. Academicians Kaser and Oelkers (2005, p. 9) define sports marketing as 'using sports to market products'.

πŸ“° Related News (1)

πŸ”— Entity Intersection Graph

Mexico City(1)Estadio Azteca(1)NFL International Series(1)Sport in Mexico(1)American football(1)National Football League(1)Sports marketing

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πŸ”— External Links