Who / What
Los Angeles Open is a professional golf tournament that is now known as the Genesis Invitational. It is part of the PGA Tour and has been played annually in February at the Riviera Country Club in Pacific Palisades, California.
Background & History
First played in 1926 as the Los Angeles Open, the tournament has more than a century of history in Southern California. It has adopted several title changes, including the Genesis Open, Northern Trust Open, and Nissan Open. Since the early 2000s, its annual February event at Riviera Country Club has marked the conclusion of the PGA Tour’s “West Coast Swing” before the season moves east to Florida.
Why Notable
The event routinely draws top PGA Tour players as an early‑season showcase of Southern California golf. Its position as the finale of the West Coast Swing gives it important ranking implications for participants. Additionally, its longstanding tradition and venue at Riviera Country Club contribute to its prestige and prominence in American golf.
In the News
In recent years the tournament has continued to be held at Riviera Country Club, highlighting its traditional setting. As a highlight of the early PGA Tour calendar, it attracts significant attention from players and fans each February. Its sustained relevance ensures that it remains a key fixture as the tour embarks on its season.
