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🌐 Entity
Astroturfing
Public relations tactic using fake grassroots movements
📊 Rating
1 news mentions · 👍 0 likes · 👎 0 dislikes
📖 Key Information
Astroturfing is the deceptive practice of hiding the sponsors of an orchestrated message or organization to make it appear as though it originates from, and is supported by, unsolicited grassroots participants. It is a practice intended to give the statements or organizations credibility by withholding information about the source's financial backers.
The implication behind the use of the term is that instead of a "true" or "natural" grassroots effort behind the activity in question, there is a "fake" or "artificial" appearance of support.
📰 Related News (1)
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🇺🇸 Astroturf and selective outrage: The real story behind 'No Kings'Patterns matter, and this one is not hard to read....
🔗 Entity Intersection Graph
People and organizations frequently mentioned alongside Astroturfing:
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No Kings · 1 shared articles