🌐 Entity

Consumer behaviour

Study of consumption of goods and services

📊 Rating

2 news mentions · 👍 0 likes · 👎 0 dislikes

📌 Topics

Advertising (1)
Social Trends (1)
Mental Health (1)
Fintech (1)
Artificial Intelligence (1)
Behavioral Economics (1)

🏷️ Keywords

Super Bowl ads (1) · Marketing trends (1) · Consumer behavior (1) · Wellness (1) · Celebrity cameos (1) · NFL (1) · Commercials (1) · Large Language Models (1) · Financial hierarchy (1) · Social media analysis (1) · Generative AI (1) · Economic behavior (1) · arXiv research (1) · Financial literacy (1)

📖 Key Information

Consumer behaviour is the study of individuals, groups, or organisations and all activities associated with the purchase, use and disposal of goods and services. It encompasses how the consumer's emotions, attitudes, and preferences affect buying behaviour, and how external cues—such as visual prompts, auditory signals, or tactile (haptic) feedback—can shape those responses. Consumer behaviour emerged in the 1940–1950s as a distinct sub-discipline of marketing, but has become an interdisciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, ethnology, marketing, and economics (especially behavioural economics).

📰 Related News (2)

🇺🇸 Super Bowl ads try to overcome tough times with health, caring and the usual laughs (2026-02-09)
At a difficult time for America, Super Bowl advertisers asked viewers to take care of themselves and others — and maybe even crack a smile...
🇺🇸 A methodology for analyzing financial needs hierarchy from social discussions using LLM (2026-02-09)
arXiv:2602.06431v1 Announce Type: cross Abstract: This study examines the hierarchical structure of financial needs as articulated in social media di...

🔗 Entity Intersection Graph

People and organizations frequently mentioned alongside Consumer behaviour:

🌐 Social media analytics (1 shared articles)
🌐 Generative artificial intelligence (1 shared articles)
🌐 Large language model (1 shared articles)
🌐 Super Bowl commercials (1 shared articles)
🌐 Wellness (1 shared articles)

Точка Синхронізації