# KRRO
Who / What
KRRO is a radio station operating on 103.7 FM in Sioux Falls, South Dakota, broadcasting a mainstream rock music format to the local community.
Background & History
KRRO has been serving Sioux Falls with its rock-focused programming since its inception as part of Midwest Communications’ radio network. While specific founding details are not widely documented, it is known that the station operates under the ownership structure of Midwest Communications through licensee Midwest Communications, Inc., reflecting a long-standing presence in South Dakota’s broadcast landscape.
Why Notable
KRRO plays a significant role in shaping local music culture by offering a dedicated platform for mainstream rock artists and genres. Its format attracts listeners who enjoy classic and contemporary rock hits, contributing to the station’s status as a staple in Sioux Falls’ radio scene. While not widely recognized nationally, its influence within South Dakota remains substantial.
In the News
As of current available data, KRRO does not appear prominently in recent news coverage outside of general announcements about Midwest Communications’ operations or local broadcast changes. Its relevance is primarily tied to its role as a community-focused rock station, though broader industry shifts may indirectly impact its programming and audience engagement.