Who / What
Zumba is an aerobic fitness workout method and organization that combines cardio and Latin-inspired dance. It operates as a global fitness program with a vast network of class locations.
Background & History
Zumba was created in Cali, Colombia by dancer and choreographer Beto Pérez. It was formally founded in 2001. A key milestone in its growth has been its expansion to operate in 180 countries worldwide.
Why Notable
Zumba is notable for its massive global scale, with 200,000 class locations and approximately 15 million people participating in weekly classes. Its impact lies in popularizing a dance-fitness format that integrates aerobic exercise with Latin dance rhythms, making it a significant entity in the worldwide fitness industry.
In the News
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