Free Food: Why ‘Somebody Feed Phil’ Is Moving to YouTube From Netflix
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Banijay Americas CEO Ben Samek discusses how and why Phil Rosenthal came to partner with the company to expand his digital footprint.
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Share on Facebook Share on X Google Preferred Share to Flipboard Show additional share options Share on LinkedIn Share on Pinterest Share on Reddit Share on Tumblr Share on Whats App Send an Email Print the Article Post a Comment As Banijay Americas CEO Ben Samek tells it, his company’s deal with Phil Rosenthal really started to coalesce over lunch at Rosenthal’s wildly popular L.A. restaurant, Max & Helen’s. “Every person who walks there wants to go say hi to Phil. Seeing how excited people were [to meet] him, and he’s so engaging and connects with people at a different level,” Samek told The Hollywood Reporter . “It was like a three-hour lunch — by the way, amazing food — but it was a long lunch because there’s constantly people coming up to the table and engaging with him. It was celebrities down to just neighborhood people who love the restaurant, so that it really brought visibility into how well loved he is.” Related Stories Business YouTube Gives Political Figures and Journalists Access to AI Deepfake Detection Tool TV 'Somebody Feed Phil' Moving to YouTube From Netflix in 2027 The deal, unveiled March 9, will see Rosenthal’s food and travel series Somebody Feed Phil move to YouTube in 2027 from its current home on Netflix (though prior seasons will continue to stream there). Banijay Americas and Banijay Rights will also work with the Everybody Loves Raymond creator on developing and distributing other shows for a new version of Rosenthal’s YouTube channel . The move off Netflix for a show like Somebody Feed Phil is unusual, but Samek said it sprung from Rosenthal’s desire to make the show as accessible as possible. Rosenthal said as much in the announcement of the deal: “One of the things I always loved about Everybody Loves Raymond was that it was free to watch everywhere. We are thrilled to announce that Somebody Feed Phil will move to YouTube , where our message of family, friendship, food, travel, and laughs can reach the most people.” “His comment to me...
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