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Crunchyroll Thinks Small When It Comes to Building Out Its Global Anime Empire

First publishedAug 19, 16:45 UTC
Last updatedAug 19, 19:30 UTC · 5m ago
11 outletVariety
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Crunchyroll Thinks Small When It Comes to Building Out Its Global Anime Empire
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Answer

For two decades, Crunchyroll built its business on anime, growing the U.S. audience for the animated content from a niche genre to a mainstream giant.

Reported by 1 outlet Variety. See all sources ↓

For two decades, Crunchyroll built its business on anime, growing the U.S. audience for the animated content from a niche genre to a mainstream giant. But its growth has been built on thinking small.“We like to say that we don’t want to be something for everyone. We want to be everything to someone, and that’s the anime fan,” says Scott Donaton, senior VP of global brand & community at Crunchyroll.

Read the full report at Variety

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In brief
What's the story?
For two decades, Crunchyroll built its business on anime, growing the U.S. audience for the animated content from a niche genre to a mainstream giant.
How widely is it covered?
1 outlet, average source rating 6.0/10.
When was it last updated?
5m ago.
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    Crunchyroll Thinks Small When It Comes to Building Out Its Global Anime Empire

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    Variety
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Avg source rating 6.0/10
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