LinkedIn is a website where people can connect with each other and find job opportunities.

What is a cold outreach?

A cold outreach is when someone sends a message to someone they don't know, usually to try to get a job or make a business connection.

Who is Becca Millstein?

Becca Millstein is the CEO of Fishwife, a company that sells tinned seafood.

World1 outlet covering thisCalibrating

Read the cold LinkedIn outreach that led Fishwife's CEO to hire a candidate

First publishedAug 2, 09:22 UTC

Last updatedAug 2, 20:35 UTC · 13m ago

1 outlets over time — hover a bar for its window & outletslast updated

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Answer

Becca Millstein, CEO of Fishwife, hired a candidate after a successful LinkedIn outreach.

Reported by 1 outlet — Business Insider. See all sources ↓

Becca Millstein is the CEO of Fishwife. She recently hired a new employee. The employee sent a good message on LinkedIn. This message helped Becca Millstein decide to hire the person.

Why it matters

This story shows how important it is to write a good message when trying to get a job or make a business connection.

In brief

What is LinkedIn?: LinkedIn is a website where people can connect with each other and find job opportunities.
What is a cold outreach?: A cold outreach is when someone sends a message to someone they don't know, usually to try to get a job or make a business connection.
Who is Becca Millstein?: Becca Millstein is the CEO of Fishwife, a company that sells tinned seafood.

Different angles across outlets

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How outlets are framing the same story

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The outlets frame the story as an example of how to write a successful LinkedIn message, with a focus on the importance of being concise and having a good background.

Coverage cardFraming signal
1Angle
Scouting report
The importance of writing a good LinkedIn message
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TypeAngle
Business InsiderAug 2, 09:22Highlights the key elements of a successful message