The Beatles Ink Licensing and Merch Deal With Universal Music Ahead of Biopics
The Beatles rights-holding company Apple Corps has come together with Universal Music Group to ink a wide-ranging licensing and merch deal for all things related to the fab four. It will include physical and digital merchandise, licensing, and e-commerce.
Reported by 1 outlet — Variety. See all sources ↓
The Beatles rights-holding company Apple Corps has come together with Universal Music Group to ink a wide-ranging licensing and merch deal for all things related to the fab four. It will include physical and digital merchandise, licensing, and e-commerce. “The Beatles embody music’s power to change the world, and that influence makes them one of the most iconic and enduring cultural brands of all time,” said Lucian Grainge, chairman and CEO of Universal Music Group. We’re grateful for Apple Corps’ trust as we deepen our global partnership, while protecting and growing The Beatles’ legacy through authentic fan experiences worthy of their artistry.
Read the full report at Variety ↗
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- What's the story?
- The Beatles rights-holding company Apple Corps has come together with Universal Music Group to ink a wide-ranging licensing and merch deal for all things related to the fab four. It will include physical and digital merchandise, licensing, and e-commerce.
- How widely is it covered?
- 1 outlet, average source rating 6.0/10.
- When was it last updated?
- 10m ago.
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The Beatles Ink Licensing and Merch Deal With Universal Music Ahead of Biopics
Sources1TypeCoverageVariety