Reddit CEO Steve Huffman

Reddit CEO says Google's AI Overviews can't replace '10 blue links' for referral traffic

Reddit CEO Steve Huffman said Google's AI Overviews cannot replace the traditional ten blue links that send users to websites. He explained that Google is currently sending less traffic to Reddit than it did before. Because of this, Reddit must find new ways to attract visitors despite the changes. Huffman stressed that the classic search results remain important for referral traffic.