AMC Global Media Streaming Revenue Rises 6% in Q2, U.S. Ad Sales Down 11%


AMC Global Media reported its second-quarter 2026 earnings Thursday, on the heels of announcing a $500 million co-exclusive streaming deal with Netflix for “The Walking Dead.” Streaming revenue for the second quarter, which ran March-May, increased 6% year over year to $180 million. ad sales were down 11% at $109 million, with AMC noting that figure included “the one-time impact of a now resolved system integration issue in the second quarter” and excluding that impact, “advertising revenue declined in the mid- single digit percent area.” AMC has updated its full-year revenue forecast to $2.4-$2.5 billion based on the expected impact of the new “The Walking Dead” licensing agreement with Netflix.
Reported by 2 outlets — Variety. See all sources ↓
AMC Global Media said its streaming revenue grew 6% in Q2 2026 to $180 million. U.S. advertising sales fell 11% to $109 million, partly because of a temporary system issue. The company also announced a $500 million deal with Netflix to stream The Walking Dead franchise starting in 2027. Under the deal, the show will be available on both Netflix and AMC+.
Why it matters
The results show how TV companies are earning more from streaming while traditional ad sales face challenges. Fans of The Walking Dead will see the show on more platforms in the coming years.
- What was AMC's streaming revenue in Q2 2026?
- It was $180 million, up 6% from the same period a year earlier.
- Why did U.S. ad sales drop?
- They fell 11% due to a temporary system integration issue that affected ad sales.
- When will The Walking Dead be on Netflix and AMC+?
- Starting in 2027 under a new $500 million co‑exclusive deal.
How outlets are framing the same story
These are the main editorial angles found across reporting. Use them to quickly compare what different outlets emphasize, omit, or question.
The first Variety article emphasizes AMC's quarterly earnings, highlighting streaming growth and ad decline. The second Variety article focuses on the details of the $500 million Netflix deal for The Walking Dead.
- Coverage cardFraming signal1AngleScouting report
Focus on earnings and ad performance
Sources1TypeAngleVarietyHighlights Q2 revenue rise and ad drop
- Coverage cardFraming signal2AngleScouting report
Focus on streaming deal details and timeline
Sources1TypeAngleVarietyDetails the $500 million Netflix deal and 2027 start