I built an AI C-suite to help me run my small business. As a creative, I was hesitant to use AI, but it's helpful for certain things.
Sara Russell took her bath-and-body business full-time after being laid off in 2023.She was hesitant to use AI until she started using Claude to help run her business.She said AI's negative impacts could reach a tipping point that would make her stop using it.This as-told-to essay is based on a conversation with Sara Russell, a 37-year-old small business founder based in Brooklyn, NY. It's been edited for length and clarity.I've known about AI for a while, but I was always hesitant to use it.
Reported by 1 outlet — Business Insider. See all sources ↓
Sara Russell took her bath-and-body business full-time after being laid off in 2023.She was hesitant to use AI until she started using Claude to help run her business.She said AI's negative impacts could reach a tipping point that would make her stop using it.This as-told-to essay is based on a conversation with Sara Russell, a 37-year-old small business founder based in Brooklyn, NY. It's been edited for length and clarity.I've known about AI for a while, but I was always hesitant to use it. I don't want it to take away my creative freedom.I've run my small bath-and-body business full-time since 2023, and the creative side of the business has never been a problem for me. Building the foundation for a strong, solid company is the part I had very little experience doing.After I started using Claude projects in February, I had a light bulb moment.
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Why it matters
A world story we're tracking; its significance and source trust firm up as more outlets confirm it.
- What's the story?
- Sara Russell took her bath-and-body business full-time after being laid off in 2023.She was hesitant to use AI until she started using Claude to help run her business.She said AI's negative impacts could reach a tipping point that would make her stop using it.This as-told-to essay is based on a conversation with Sara Russell, a 37-year-old small business founder based in Brooklyn, NY. It's been edited for length and clarity.I've known about AI for a while, but I was always hesitant to use it.
- How widely is it covered?
- 1 outlet, average source rating 6.0/10.
- When was it last updated?
- 2m ago.
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- Coverage card1 outlet1CoverageScouting report
I built an AI C-suite to help me run my small business. As a creative, I was hesitant to use AI, but it's helpful for certain things.
Sources1TypeCoverageBusiness Insider