Music Industry Moves: iHeartMedia’s Alissa Pollack Named President of Mediabase

RCS Worldwide has announced the promotion of Alissa Pollack to president of Mediabase, a top music industry source for airplay analytics, chart intelligence, and music data. In this elevated role, Pollack will also continue her full responsibilities as president of global music marketing at iHeartMedia.
Reported by 1 outlet — Variety. See all sources ↓
RCS Worldwide has announced the promotion of Alissa Pollack to president of Mediabase, a top music industry source for airplay analytics, chart intelligence, and music data. In this elevated role, Pollack will also continue her full responsibilities as president of global music marketing at iHeartMedia. As president, Pollack will lead Mediabase’s strategic direction, global expansion, product innovation, and commercial growth, according to the announcement. Susan Larkin, RCS Worldwide president-CEO, said, “Alissa has spent her career at the intersection of music, data, and relationships, which is exactly where Mediabase lives.
Read the full report at Variety ↗
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- What's the story?
- RCS Worldwide has announced the promotion of Alissa Pollack to president of Mediabase, a top music industry source for airplay analytics, chart intelligence, and music data. In this elevated role, Pollack will also continue her full responsibilities as president of global music marketing at iHeartMedia.
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- 1 outlet, average source rating 6.0/10.
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Music Industry Moves: iHeartMedia’s Alissa Pollack Named President of Mediabase
Sources1TypeCoverageVariety